Insights into successful past projects and achievements

CRO · User Research · UX Strategy
Trials weren't converting to paid. Research-led onboarding redesign, A/B tested, lifted trial and paid subscriptions.

UX Strategy
Product design project focused on enhancing user experience and interface design.
UX Strategy · User Research
Modernising and addressing usability issues for a hospital network's brand center.

UX Strategy · CRO
Detail orientated onboarding process for a financial claims platform.

User Research
Designing and executing user research projects for clients worldwide.

Product Management · UX Strategy
Task management system for care providers and volunteer organisations during COVID-19.

CRO · UX Strategy
Best practice Amazon store design for a global skincare brand.

UX Strategy
Designing engaging customer journeys and decision support tools.