Fazer.
Upturn in engagement and lead contacts
Overview
Fazer are a leading global brand strategy agency. They wanted an external set of eyes to help ensure they were effectively targeting leads online. I provided a UX audit, CRO review and competitor analysis to take a snapshot of the current situation and provide quick wins for the current website and strategic improvements for a planned re-brand moving forward.
This was a highly collaborative project, with regular meetings to review and discuss findings, I utilised Miro to keep the conversation moving and provide quick updates, formalising deliverables into a presentation and prioritised action list.
Role
UX Consultant
Highlights
Detailed review of the current environment providing insights for an eventual redesign, increasing engagement and lead conversion
URL
fazer.agency
